Guidelines For Creating Electronic Art Files

Downloadable PDF Guide

Full Color Items

Items with Bleeds:

Extend the artwork 1/8″ on each side (top, bottom, left and right) into the area that will be trimmed off.
For example, a finished Business Card is 3 1/2” x 2.” Your art should be 3 3/4″ x 2 1/4″ when submitted. Correctly sized files do not need to include crop marks. Do not draw a border on your artwork to indicate placement if you do not want the border printed.
Business Card Bleed Example

Resolution:

Artwork should be a minimum of 300 DPI for acceptable results. We recommend you submit your art at 600 or 1200 DPI if possible.
If the artwork looks pixelated at a 200% zoom on screen, it will definitely look pixelated when printed.
Resolution Example

Standard Layout Information

Business Cards:

Margins: 1/4” on all four sides
Actual size is 3 1/2” x 2”

Type Size:
MAINLINES are set in 12 point Helvetica, upper case, unless otherwise specified or if a size change is required for type to fit. Script fonts for mainlines will be in 18 point, upper and lower case only.

BODY COPY is set in 8 point Helvetica, upper and lower case unless otherwise specified or if a size change is required for type to fit. Script fonts will be sized to fit.

Letterheads:

Margins: 1/2” on top and both sides
3/8” on bottom
Actual size is 8 1/2” x 11”

Type Size:
Adjusted according to the amount of copy to ensure proper proportion.

Envelopes:

Margins: 3/8” on all four sides
Actual size is 9 1/2” x 4 1/8” for a #10 envelope.
Type Size:
Adjusted according to the amount of copy to ensure proper proportion.

Announcements, Tel-A-Dex and Cari-A-Card

have both margins and type sizes adjusted according to the item and amount of copy required.

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